Sigma Delta Tau Alpha Mu Chapter
Role: Merchandise Chairperson, Lead Graphic Designer, and Website Manager
Using Adobe platforms to craft logos, graphics, and apparel, I generated unique concepts and illustrations for both philanthropy fundraisers and general campus drops. I also managed the merchandising website, overseeing inventory, revenue, and annual sales, while coordinating with distributors to turn every design into a successful product.
“CE’SDT LA VIE” BID DAY ILLUSTRATION
I created this illustration for Sigma Delta Tau’s Bid Day theme “CE’SDT LA VIE.” Inspired by Parisian charm, the design, worn by over 200 chapter members, combines the Eiffel Tower with a chic female figure. Details like baguettes and flowers in shopping bags add a playful, everyday Paris touch, while the flowing script ties the artwork back to the sorority’s identity. This piece reflects my focus on blending cultural motifs with event branding to create a cohesive and memorable visual.
Putting a fun and unexpected twist on the iconic Ralph Lauren Polo Bear, this custom illustration was created as the centerpiece for the annual Sigma Delta Tau Philanthropy basketball tournament. By blending playful design with a recognizable cultural reference, it helped capture attention and generate excitement around the event. All proceeds from the tournament, and the merchandise went to support the American Foundation for Suicide Prevention, raising over $4,000.
POLO BEAR PHILANTHROPY MERCH:
