MAC Cosmetics x Apple TV The Buccaneers
Role: Lead Social Content Editor
My first project as a MAC Cosmetics Global Social Intern was to lead content creation for the MAC x Apple TV’s The Buccaneers collaboration.
This was supposed to be just one “GRWMac”, however, the first video gained 400k+ views, and the Social Creative Team decided to continue the series after the first video was so sucessful.
Across Instagram Reels, carousel posts, & TikToks, MAC Cosmetics x Apple TV’s The Buccaneers content generated 2,768,011 total views and 153,354 total engagements as of 08/09/25.